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This web site has the following in the web page, "The Keymorada fishing tournament takes place in Islamorda, Florida, where some of the worlds best fishing happens every day." Our analyzers noticed that the web page also stated " Participants are paired with a professional fishing guide for both inshore and offshore fishing." The Website also said " The Thomson Reuters Keymorada Tournament Committee looks forward to presenting a special trophy that will be held for one year by the law firm that makes the largest cash donation similar to the Stanley Cup. To Benefit The Crohns and Colitis Foundation." The website's header had crohns disease as the most important optimized keyword. It is followed by colitis, non profit, and islamorada which isn't as highly ranked as crohns disease. The next words keymoradafishing.com uses is fishing guides. fly fishing was included and might not be seen by search engines.